Our Model
A great workplace is one where employees trust their colleagues, take pride in their work, and enjoy being part of the organization. To be truly great, this experience must be consistent for everyone—regardless of who they are, what they do, or where they work. This consistent and inclusive experience is what we call “For All™.”
Learn more about how to become a great workplace For All™.
Proven Impact on Performance: The Great Place To Work® Effect®
At the heart of our methodology is the Trust Index™, a rigorously developed employee survey that has become the global standard for quantifying the ROI of workplace culture, measuring leadership impact, and capturing the employee experience.
Organizations that achieve Great Place To Work® Certification™ deliver extraordinary organizational results. Through the Trust Index™ survey, our clients gain comparative insights into the key factors that define a great workplace. They access information that maximizes employee potential, drives productivity, and improves financial outcomes.
Nearly 4x Stronger Financial Performance
High-trust organizations outperform market averages, with the very best achieving returns nearly four times higher.
15x More Attractive to Talent
In a 2023 market study, job seekers were 15 times more likely to choose an organization if they knew it was Certified™ as a great place to work by its own employees.
Reduced Turnover
Organizations that adopt the Great Place To Work® Model report lower employee turnover compared to the average workplace.
Greater Productivity
86% of employees report giving extra effort in their roles.
The Science Behind a Great Place to Work
Our model and methodology are not just a set of guidelines—they represent an approach grounded in more than 30 years of research on the employee experience. Developed through thousands of hours of interviews, focus groups, and direct employee feedback, the Great Place To Work® Model provides the foundation for understanding how workplace culture drives business success.
This model is continuously validated as more than 21,000 organizations worldwide use it to gather feedback from over 20 million employees across 170+ countries.
By applying this proven model, your organization can identify the root causes of cultural challenges and transform into a Certified™ great place to work.
starts here
Ready to implement the Great Place To Work® Model in your organization and achieve Certification™?
Tell us a little about your organization, and someone from our team will be in touch with you soon.
Frequently Asked Questions
The Great Place To Work® Model is a research-backed framework that defines a great workplace as one where employees trust their leaders, take pride in what they do, and enjoy working with their colleagues. This model emphasizes creating a consistent and inclusive experience for all employees, regardless of their role or background.
The Trust Index™ survey is a globally recognized assessment tool developed by Great Place To Work®. It measures key elements of workplace culture such as trust, leadership effectiveness, and the overall employee experience. Its results allow organizations to benchmark their performance and identify opportunities for improvement.
Organizations that implement the Great Place To Work® Model experience stronger employee connection, lower turnover, better financial performance, and a stronger employer brand. In addition, Certified™ organizations are more attractive to top talent and achieve higher levels of productivity.
Llene el formulario y prepárese para desbloquear un mundo de oportunidades con Great Place To Work® como su aliado en Cultura Organizacional.
