Congratulations!

It’s Official! Your company is now Great Place To Work-Certified™®, a recognition valid for the next 12 months. This achievement required courage and vulnerability, and it truly matters. Beyond helping you attract and retain top talent, you are now part of a global movement that’s transforming the way people work and live.

Let’s explore how to share your story in a way that celebrates your hard work and highlights your commitment to creating an inspiring, inclusive, and fulfilling workplace for everyone.

Why It Matters?

Certification™ says a lot.

Here’s what it says about your company

Your employees said it, not us

Certification™ means your employees’ voices are an integral part of your company. It provides a rare, unfiltered perspective, directly from the source, that isn’t always easy to hear. It’s the most authentic kind of employee endorsement there is.

You live your values

When everyone is united by a common mission, your vision naturally aligns with your business goals, creating a powerful connection between what you stand for and what you achieve. That’s employer branding done right: from the inside out.

You’re part of a global movement

Certification™ goes beyond the walls of your company, it impacts lives and communities. Equity and opportunity aren’t just about a certification; they’re about all of us. Companies like yours are setting a new standard for consistently positive workplace experiences for all. Your commitment shows you understand that this is essential to long-term business success.

Where to Download

Access your Certification™ badge and more

Download Your Badge

It’s time to use your Certification™ badge, start promoting it today! Access it through your client portal and toolkit.

Have questions? Contact us.

Use Our Ready-to-Go Templates

We’ve made it easy to share your story with free Canva templates ready to use. Simply add your badge and logo, and you’ll be all set to share your Certification™ across your website, social media, or anywhere you want to showcase it.

Celebration Kit

Download our Celebration Kit and make your Certification™ even more special.

Celebrate this unique achievement with your team and share the pride of being part of an exceptional company.

Share It with the World!

Earning the Great Place To Work® Certification™ is an exciting milestone for your company. It’s a recognition of your team’s dedication, effort, and commitment to creating an outstanding workplace. We want to help you share this great news with everyone who’s part of your success.

That’s why we’re providing an official press release template that highlights your Certification™ and what makes your company a truly great place to work. It’s perfect for sharing across your communication channels, celebrating with your employees, and strengthening your reputation with clients, partners, and your broader community.

Certification

Nation Day

The best workplaces come together online to celebrate their people-first cultures.

How to Share

Let’s shout it from the rooftops!

Be proud. This isn’t just a business achievement, it’s a chance to show what makes your workplace truly special. Celebrating your team’s hard work and accomplishments highlights the unique culture you’ve built together. It will help you attract top talent and new clients, and it’s what will set you apart from the rest.

  • Use your badge across traditional and new media channels for maximum brand visibility.
  • Your badge represents your culture, integrate it in a way that reflects the heart of your brand and feels authentic.
  • This is a story about your Certification™, feel free to borrow any part of the language from this page that inspires you!
Considere la ubicación
Asegúrese de dejar suficiente espacio libre alrededor de la insignia para mantener su integridad y prominencia. Esta disposición no solo realza la insignia, sino que también refuerza su mensaje de excelencia en el lugar de trabajo.
Considere el formato de archivo
Tenga siempre presente el uso final de la insignia. Ofrecemos formatos de archivo que permiten una escalabilidad óptima y métodos de impresión especializados, asegurando que la insignia mantenga su calidad y visibilidad en cualquier aplicación.
Considere la escala y la legibilidad
Si bien las insignias se pueden reducir para caber en una tarjeta de presentación o ampliarse para un cartel publicitario, siempre tenga en cuenta la legibilidad. Asegúrese de que el texto y los elementos visuales sean claros y fáciles de leer en cualquier tamaño.

Tell the Story Behind Your Certification™

The badge itself shows that you’re Certified™, so there’s no need to state it directly. Instead, use impactful headlines to explain how you earned it and why it matters. Together with the badge, your message becomes even more compelling.

Leverage Your Brand

Look for opportunities to incorporate your company’s core values and unique voice. Share the story of your culture, the environment you’ve built, and what makes you stand out.

Make Certification™ Contagious

The more people recognize and value the Certification™, the greater the impact it will have on your business. Share your experience and inspire others to join the Certification™ movement.

Ideas for Application

Post on your social media channels

Add to your website

Internal communications

Branded merchandise and apparel

External advertising

Business cards

Email signatures

Press releases

Even creative culinary presentations

Example Phrases

to Use with Your Badge

Calls to Action for Top Talent

Be part of something great.
Great is worth it. Join us.
Great works here. Join our team.
We all believe in trust. Join us.

Brand Values and Culture

One team. One mission.
Trust, pride, and camaraderie for all.
United by purpose.
People are at the heart of everything we do.
Our team has spoken — and it’s official.

We’re Certified™ because…

Because we earned it.
Because our people said so.
Because we listen.
Because we trust each other.
Because we care for one another.
Because we support each other every day.
Because we’re brave enough to listen.
Because people matter.
Because our people are worth it.
Because we’re willing to have the hard conversations.
Because people matter as much as profits.

Language Guidelines for Referring to Certification™

When talking about your Great Place To Work® Certification™, please follow these style guidelines.

Correct Usage

We’re proud to be Great Place To Work® Certified™.
We are a Great Place To Work® Certified™ company.
[Company Name] has been Certified™ by Great Place To Work®.

Incorrect Usage

[Company Name] is certified as a Great Place To Work.
[Company Name] is a certified Great Place To Work company.

Correct Usage

[Company Name] is a Certified™ company.
[Company Name] is now a Certified™ workplace.
[Company Name] is proud to be Certified™ by Great Place To Work®.

Incorrect Usage

We are a certified Great Place To Work.

[Company Name] is a Great Place To Work.

Acerca de su insignia
Reconocido y confiable a nivel mundial

Su insignia es el símbolo de excelencia reconocido y confiable a nivel mundial, indicando que su organización está comprometida en brindar constantemente a su gente un ambiente de trabajo positivo, solidario y satisfactorio.

Retroalimentación basada en los colaboradores

A diferencia de otros reconocimientos, la Certificación™ de Great Place To Work® se basa exclusivamente en las opiniones de sus colaboradores. Esto garantiza que la insignia refleja una experiencia auténtica y significativa “para todos”, ya que es su gente quien lo confirma.

Su ventaja de reclutamiento

Los solicitantes de empleo buscan algo más que un salario. Con su insignia, demuestra su compromiso con la creación de una cultura laboral excepcional y atraerá a los mejores candidatos para unirse a su equipo.

How to Use It

Certification™ Badge Usage Guidelines
By using the Certification™ badge, you agree to our Terms and Conditions.The Certification™ badge is a registered trademark of Great Place To Work® and must always appear with the ™ symbol.
Specifications

Our Certification™ badge is carefully customized for your workplace, featuring content specific to your company’s validation period and the country in which it operates. Without this customization, the badge is not valid. Is your company Certified™ in multiple countries? Need the badge in a particular language? Don’t hesitate to contact the GPTW™ team.

Clear Space

It’s important that your badge remains clearly visible. To help ensure this, we’ve created a simple guide to maintain the required minimum clear space around your badge. This area should be equal to one-third (1/3) of the badge’s width and should scale proportionally at all sizes.

Color Variations
Primary Option

Celebrating this major achievement deserves a full-color badge in most cases. Whether in digital or print format, we have the right file for you. Below are the exact color breakdowns to ensure accurate reproduction.

GPTW Red

Pantone: Red 032C

R 255 / G 022 / B 040

C 000 / M 098 / Y 089 / K 000

Hex #FF1628

Navy

Pantone: 662C

R 000 / G 033 / B 113

C 100 / M 094 / Y 025 / K 019

Hex #002171

Alternative Options

When full-color reproduction is not possible for merchandise or printing purposes, a simplified single-color version in black or white may be used. These alternative color files must be requested and will be provided upon approval.

Black Monochrome

R 000 / G 000 / B 000

C 000 / M 000 / Y 000 / K 100

Hex #000000

White Monochrome

R 255 / G 255 / B 255

Hex #FFFFFF

No grayscale version available

Never convert the full-color badge to grayscale. Instead, request a suitable black or white version.

Color Modes + File Formats
RGB vs CMYK

In short: RGB is for digital display, while CMYK is for ink-based printing. We provide Certification™ badges in a variety of file formats and color profiles so you have exactly what you need for any promotional application.

Although color mode is usually predefined by file format, it can sometimes be changed or overridden accidentally. For guidance on which file type best fits your use case, refer to the file format section below.

PNG
  • Web compatible
  • RGB color mode
  • Raster format
  • Non-scalable
  • Transparent background
JPG*
  • Suitable for web or print
  • RGB or CMYK color modes
  • Raster format
  • Non-scalable
  • Solid background
SVG*
  • Web compatible
  • RGB color mode
  • Vector format
  • Scalable
EPS*
  • Print ready
  • CMYK color mode
  • Vector format
  • Scalable
  • High-quality output

*To request JPG, SVG, or EPS files, please contact: cam_comunicaciones@greatplacetowork.com

Misuse
We’ve made the Certification™ badge as easy to use as possible for you and your workplace. However, we understand not everyone has access to a design team. While honest mistakes can happen, altering the badge in any way can harm your credibility — and nobody wants that. Below are some things to avoid:
Do Not Replace

The Great Place To Work® logo is strictly prohibited for use by any company and must never replace the Certification™ badge.

No Content Changes
Do not attempt to modify the badge layout, style, or combine approved and unapproved content variations.
No Shape Alterations

Do not alter the badge’s total space or the shape that contains it.

No Color Modifications

Do not change colors or use unapproved variations of the badge.

No Effects

Avoid adding drop shadows, glows, or any other effects.

No Distortions

Do not stretch, skew, or distort the badge in any way.

¿Listo para comenzar su aventura GREAT?

Llene el formulario y prepárese para desbloquear un mundo de oportunidades con Great Place To Work® como su aliado en Cultura Organizacional.